The 2025 Subaru Love Promise Community Commitment Award
We are honored to be nationally recognized by Subaru of America, Inc. for our dedication to our community, and the Subaru Love Promise.
The 2025 Subaru Love Promise Community Commitment Award recognizes elite Subaru retailers who provide an exceptional customer experience at every interaction with Subaru. These retailers have demonstrated an outstanding commitment to supporting passions and causes in their local communities in important areas such as environment, community, health, education, and pets.
What is the Subaru Love Promise®?
The Subaru Love Promise® is our vision to show love and respect to all people at every interaction with Subaru. Subaru and our retailers believe every day gives us an opportunity to positively impact the world around us - by how we support each other, our customers, and our community. Together, we are committed to making the world a better place.
The Love Promise is what makes Subaru More Than a Car Company® and a Subaru retailer More Than a Car Dealer®. It sets a standard that we are committed to living every day.
Subaru and its retailers partner with Operation Warm® to visit local homeless shelters and support agencies to provide children with brand-new necessities like coats, shoes, and socks.
Community
Providing comfort, hope, and confidence to children in urgent need.
Subaru and its retailers partner with Operation Warm®️ to visit local homeless shelters and support agencies to provide children with brand-new necessities like coats, shoes, and socks.
These essential items not only help keep children protected, warm, and dry, they can also have a significant impact on a child’s mental and emotional well-being.
Through this partnership and other historical Subaru Loves to Help efforts, Subaru and retailers like us will have supported over 1 million children and adults in urgent need nationwide.
At Subaru, we believe what we leave behind is a reflection of who we are.
Environment
At Subaru, we believe what we leave behind is a reflection of who we are. That's why Subaru and our retailers partner with the Arbor Day Foundation (TM) to provide and distribute 100,000 regionally appropriate trees across the country. We're proud to establish the largest corporate tree distribution ever. Through this and other Subaru Loves the Earth initiatives, Subaru and our retailers have helped distribute and plant over 1.1 million trees.
Subaru believes we should all have a chance to lead a healthy life.
Health
Subaru believes we should all have a chance to lead a healthy life. That's why for the past 10 years, Subaru and its retailers like us have partnered with Blood Cancer United® and our local hospital or cancer treatment center to give warm blankets and encouraging messages of hope, written by our staff and customers to support patients facing cancer. Through our efforts during this decade-long partnership, we've supported nearly 500,000 cancer patients nationwide. Together, we are proud to be Blood Cancer United's largest automotive donor.
Subaru and its retailers, like us, are continuing our support of education and high-needs schools in our communities through Subaru Loves Learning(R) by providing teachers across the country with funding to purchase the school supplies and resources they know are needed to help students thrive in the classroom.
Education
Subaru and its retailers, like us, are continuing our support of education and high-needs schools in our communities through Subaru Loves Learning(R) by providing teachers across the country with funding to purchase the school supplies and resources they know are needed to help students thrive in the classroom. Through our partnership with AdoptAClassroom.org, Subaru and its retailers have supported more than 950,000 students nationwide and are proud to be their largest corporate supporter.
Subaru believes all pets deserve a loving home.
Pets
Subaru believes all pets deserve a loving home. That's why retailers like us partner with our local animal welfare organization every October to provide direct financial assistance through a grant distributed by the ASPCA® and host pet events to help animals find loving homes. Through our partnership with local and national organizations, Subaru has donated over $70 million, supporting the rescue, adoption, and health of over 700,000 animals. We're proud to be the largest corporate donor to the ASPCA.
Subaru and its retailers believe in giving back to our communities.
The Subaru Share the Love ® Event
Subaru and its retailers believe in giving back to our communities. That's why for every new vehicle sold or leased during the Subaru Share the Love event, Subaru and its retailers, like us, makes a donation to national charities that our owners care about and to over 2,700 local charities where Subaru owners live and work.
Now, after 17 years, Subaru and our retailers have donated nearly $320 million to charity all to give back and to make the world a better place.
How is Subaru of Utica Dedicated Locally to the Love Promise?
Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.
Stevens-Swan Humane Society | Rome Humane Socity | Herkimer Humane Socity
Utica Boiler Maker | Heart Run and Walk | Positively Rome | Snow Shoe Event Rome | Rome Bike Trail
Ridge Mills School, Subaru Loves To Learn | Stocks School in Rome Subaru Loves the Earth | Remsen School District Subaru Loves To Learn | Ride For Missing Children
Rome Clean and Green | Chairity Event Rome Clean and Green | Mountainman ADK Bike Trail System
Faxton Hospital Cancer Center | Kelberman Center for Autism | Utica Chamber Choo Choo Open | One Square Mile Of Hope
Five Times The Charm - James H.
Five times really was the charm for Iggy. Since 2021, he found his way back to us four separate times, and when his most recent home became a little too busy, he returned again, hoping forever would truly mean forever. With the support of our community and a boost from the Subaru Loves Pets event at Subaru of Event, Iggy not only soaked up the love, he finally found a family of his own…for good. And in fact, that family was a Subaru salesman. We couldn’t have dreamed up a more perfect match, but we’re so happy that Subaru helped make it come true!
Holiday Food Donations - N B.
Subaru of utica donated turkeys and more Thanksgiving food items to evelyns house mothers shelter. A salesman Steve , his two children and an internet rep Carter came with food donations for the Thanksgiving holiday. At Evelyn’s House, we strive to assist young mothers with successful integration in the community. We accomplish this by helping them find their own apartments, graduate high school, obtain employment, develop important parenting and life skills, utilize community resources, and attain ultimate self-sufficiency within their community. Evelyn's House is our joint transitional and rapid rehousing program for homeless women, aged 16-24, who are pregnant and/or parenting. At Evelyn's House, we provide a safe, nurturing home with supportive services and community resources for these young women and their children during and after pregnancy, so they can become empowered during this transitional life moment. While at Evelyn's House, young mothers receive intensive case management, including evidence-based parenting classes and other classes to prepare them for employment, nutrition, health and wellness plans, mental health treatment and obtainment of permanent housing.
Feeding the hundreds - Kyle M.
Subaru of utica donated turkey's four thanksgiving and additional food items to the Hope House Soup kitchen and day shelter. Hope House has served the homeless and needy individuals in Utica, New York since 1992. A local priest saw need in his neighborhood and decided to take the initiative and seek a solution to a resonating problem in the community. Hope House began serving just over 7,000 meals a year and has evolved to serving over 90,000 meals per year. These are numbers that truly demonstrate the drive and commitment to improve the community Hope House has had and has shown no declension over the course of 22 years. Hope House provides three meals a day which often include: Vegetables Pasta, Potato or Rice Fresh Salad Fruit Dessert Beverage Hope House assures that all essential foods are accommodated while creating a safe environment to sit and chat as well as a providing a referral system to any needed human service. Hope House ensures that all of its visitors receive warm meals along with the resources necessary to stimulate growth among the visitors. Visitors come from all walks of life. Many have addictions, illnesses, low wage earnings, or lost homes. Hope House is a non-referral agency, meaning anyone who walks through our doors, whether they are homeless or in need of stretching their dollars, are welcomed with open arms to share in a meal. Hope House would not be able to function if it were not for the hundreds of marvelous volunteers that have made our services readily available. Today, there are over 150 volunteers per week from over 70 churches and community organizations who donate their time and talent to realizing the ultimate goal of Hope House. In essence, Hope House aims to cater a warm meal along with a friendly environment and giving referrals to any human service in order to promote self-sufficiency and improvement in the quality of life of the hungry community in Utica, New York.
Utica Subaru and Watson Williams ES - Cheryl Beckett M.
Utica Subaru, our local Subaru retailer, selected Watson Williams ES for this year's Subaru Loves Learning partnership. Our school received a credit through their nonprofit partner, AdoptAClassroom.org, so our teachers can purchase the classroom supplies our students need to learn and thrive. We are thankful for their consideration and generosity. Having partners invested in our students' learning outcomes is gratifying. We're so proud to be selected by our local Subaru retailer, Utica Subaru, and we appreciate your unwavering support for the staff and students.
Summer Martial Arts Hydration - Mike K.
Subaru of Utica graciously sponsored a summer weekend hydration event at MK Martial Arts in Marcy, New York, supplying hydration for both Adult and Children's Brazilian Jiujitsu Classes as well as an open mat event, this open mat event brought all ranks and ages together to train and support the Brazilian Jiujitsu community in the Utica area on a beautiful summer day. Many of the members are Subaru owners and one of the Salesman is a long time member of the Brazilian Jiujitsu community in our area. We are thankful to have had a summer weekend of Hydration support sponsored by Subaru of Utica.
Subaru of Utica Teams Up to Support Local Community - Karen D.
Imagine going without a coat, shoes, or even socks. For millions of children and adults experiencing homelessness and other urgent need situations across the country, even here in Yorkville, this is a harsh reality. Helping others strengthens communities, which is why Subaru of Utica is partnering with Operation Warm®, a national nonprofit focused on connecting children with the resources they need to thrive. Through this partnership and other Subaru Loves to Help® efforts, Subaru and retailers like Subaru of Utica have helped nearly 900,000 children and adults in urgent need. On 01/14/2025, Subaru of Utica donated 120 coats to The Center - Utica, NY. These essential items not only help keep children protected, warm, and dry, it can have a significant impact on a child's mental and emotional well-being.
Subaru of Utica Donates Blankets and Messages of Hope to MVHS Cancer Center Patients - Michele A.
Patients at the MVHS Cancer Center in Utica have a lot to be thankful for after a donation on Wednesday, June 18, 2025 of blankets and messages of hope. Subaru of Utica joined forces with The Leukemia and Lymphoma Society (LLS) and made this wonderful donation possible. The donation was delivered by Subaru of Utica team members and received by Cancer Center caregivers. Now, every time a patient cozies up with their blanket it will be just like Subaru of Utica is giving them a big hug and encouraging them every step of the way. We are so grateful for this kindness and generosity! Thank you Subaru of Utica!
Pop Warner Football and Cheer - Alicia D.
The North Utica Raiders organization, which is affiliated with the Tri-Valley Pop Warner Football Conference, has been in existence for over 20 years. Our organization provides tackle football, flag football (Cub), spirit and competitive cheerleading for boys and girls aged 5-13 and is located in Utica, NY. Our league offers different levels of tackle football and spirit squads including Varsity, Jr Varsity, Peewee, Jr. Peewee, Mitey-mite, Flag, 12U, 10U, 8U. Our continued objective is to introduce boys and girls to the fundamentals of football and cheerleading in a safe, adult-supervised setting, while emphasizing the importance of academic success. Each year we help kids to develop leadership skills, build character, and know the importance of being part of a team. Your donation has helped us continue the success of the past and develop the future youth of Utica.
Watson Williams' Love Promise Story - CHERYL M.
We want to emphasize how crucial your partnership is to us. Our teachers and students are SO GRATEFUL to have been selected to receive support from Subaru of Utica and their nonprofit partner, AdoptAClassroom.org. The school supplies teachers can purchase for their classrooms will enhance students' academic growth. Your generous donations are greatly appreciated and valued. THANK YOU for being A Subaru Loves Learning Partnership.
Utica Little League and SUBARU OF UTICA shared investment to community. - Michael G.
Thank you to Subaru of Utica for your generous donation to Utica Little League. Utica Little League is a not-for-profit youth baseball and softball organization that serves over 300 families each year. In many instances Utica Little League is the first experience of playing a sport, the first experience of being a part of a team and the first experience of winning and losing. Little League believes in the power of youth baseball and softball to teach life lessons that build stronger individuals and communities. Utica Little League of course works to fulfill this mission in everything that we do. THE SUBARU LOVE PROMISE states I believe in being more than a Subaru retailer, I believe in being part of my community in setting an example. In building lifelong relationships and in ensuring the love is felt not just by our customers, but by all. Not because it's good for business. Because it's the right thing to do. The shared sentiment in both missions between SUBARU and Utica Little League is COMMUNITY. With this donation from the SHARE THE LOVE event Utica Little League will be able to improve safety and playing surfaces across our parks and provide an even better experience for the players in the league. Beyond the playing surface there will be lessons of the importance of giving back to the community that as our players grow up and find the means to give back, they look at moments like this, where there was an investment into them and return investment back to others. On behalf of all of the families now and in the future thank you again to SUBARU OF UTICA especially Rich Marowski General Manager Allen Hutching General Manager Chris Cardello Sales Manager Annie Roballard From Subaru Distributor Corp. for this donation that will impact families of Utica Little League for years to come.
Did Subaru of Utica go above and beyond, provide exceptional service, or support causes that are important to you? We'd love to hear about it.
